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BBFC expands its media literacy and education programme

Date 16/05/2012

Using the BBFC's Centenary as a platform for debate, the BBFC is expanding its media literacy and education programme during 2012.  In addition to the BBFC's well established programme of school, college and university seminars, the BBFC is working with film industry and education partners to produce additional workshops and exhibitions that use the BBFC's legacy and history as a springboard for discussing contemporary classification. Designed to educate consumers about how classification works and ways they can make informed viewing choices the roster of new events look to the future as well as the past.

The BBFC places a strong emphasis on creating an integrated media education policy taking into account not only cinema and DVD but also how parents and children can navigate online film content. A series of 22 events to be held in partnership with Picturehouse Cinemas across the UK and further events and exhibitions at the BFI South Bank and Westminster University in London are designed to give both parents and children further exposure to the BBFC's work past and present, as well as open up debate about the future of film classification.

The BBFC is also empowering young people through BBFC initiatives and supporting those run by other organisations. Earlier this year the BBFC challenged young people to redesign the BBFC theatrical black card to reflect what they enjoy about cinema and film. A winner, to be selected in late spring, will see their card shown ahead of a children's film in cinemas over the summer months. The BBFC also supports the Childnet Film Challenge by classifying each shortlisted entry and providing classification certificates for the winners and runners up. The annual competition challenges young people to make a film about a specific theme relating to positive and inspiring uses of the internet and is open to school groups and individuals.

BBFC Director David Cooke brings to life the BBFC's education work in a blog post for the Huffington Post, where he describes how the BBFC must continue to ensure real and regular contact with the groups the BBFC are working hardest to inform and protect: children, their parents and others, like teachers, who make a call on what they and their charges can watch.

Read the article in full at Huffington Post UK

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