VIDEO PACKAGING REVIEW COMMITTEE  (VPRC)

Membership

Chair – Director BBFC

BBFC – two members
Advertising Standards Authority – one member
Video Standards Council – one member
British Videogram Association – one member
DVD Industry – four members

Quorum: 2

Function

To regulate the sleeves of  DVDs/Blu-rays.

The VPRC does not consider disc art.

The VPRC does not regulate sleeves for works in the R18 category (though the requirements of the Video Recording (Labelling) Regulations 1985 apply).

Objectives

To set and maintain standards of taste and decency
while preserving
the right of the company to advertise the product
the right of the viewer to be made aware of its content

Decisions to approve or disapprove packaging will also be guided by the main tests set out in the British Code of Advertising Practice which are that material offered to the public should be legal, decent, honest and truthful, and should not encourage unsafe or anti-social activity.

Process

Packaging is assessed by the BBFC in the first instance and referred to the VPRC as appropriate. Appeals should be addressed to the Director of the BBFC.